Mindset, Learning, Collaboration

Finding the Why

Someone asked me why I was in business so I had a long and hard think about it!

I first covered off the things that were required:

  • Warmth
  • Shelter
  • Food
  • Health

I know what my business does:

Why We Do What We Do:

We wake up in the morning wanting to inspire people and their communities to make a difference.

Small business is the core of communities.

We are passionate that collaboration, mindset, and learning are key to small business success.

I dived deep and looked at the real why! After all the digital intrapreneur program is something we do

So here is my why!

Andrew Elphick

Half of Anywhere Business Network


Retirement : the new life stage

It is becoming clear to me that now I am 50 my idea of retirement is changing. Its not just me though. It seems we are living longer and feeling healthier so the idea of retiring when we are 65 seems a little premature.

The old road maps we used to plan our lives are out of date. Life is becoming re-imagined. We observed our parents and noted the pathways they took at different life stages. It all seemed scripted. Predictable even. You spend roughly 20 years getting an education and training, roughly 40 years of family and work, and then ……the golden years. The carrot on a stick for all the hard work. Retirement.

A career was to be for life, so we were lead to believe. You remember the concept of long-service leave, retirement gratuities and superannuation don’t you. They seem long gone now. Replaced with ….. nothing.

Some people recognised there was another way to do work early on and began taking charge of their work lives and changed employers and even occupations from time to time, seeking new challenges.

Then in the 1980s along came a new phenomenon-restructuring (downsizing- call it what you like). This shocked a few people and they found themselves without jobs, or in jobs they were reassigned to (not always by choice). It was not what they had planned or expected. Loyal long-serving workers were being tossed aside, having to apply for jobs with no experience in writing CVs and cover letters, job searching or being interviewed. Some retrained and changed careers, others took lower-paying roles, or exited the workforce altogether. As time moved on and organisational change became a regular feature of the work environment, many older workers found it increasingly hard to retain jobs or gain a new position post-redundancy.

Somehow, despite all the changes in the world over the last 40 years, retirement has remained the dreamed-for destination, the reward for 40 years hard work, something to hang on for. But things are changing fast and the very concept of retirement is being redefined.

But the landscape in our own lives has changed.  Many people are staying on at work well beyond the traditional exit points. We are healthy and want to continue to contribute through work. Why shouldn’t we? Sadly, there are also many mature-aged people who aren’t in work but would like to be. They are facing an enforced and premature retirement.

The statistics reinforce things: Life expectancy has increased from 58 ys in the 20th century to 80 in the 21st century. It is projected that by 2050 the average life expenctancy will be more like 85. If you haven’t reached 60 yet, just think, when you achieve that milestone you could still have  another 25-30 years of productive life ahead of you. Work could well be part of that. At 60 you may have only lived 2/3s of your life.

The potential to live a longer and healthier life has thus created new opportunities and challenges for people in their 50s and 60s. It has created a new life stage. Very little in our upbringing has prepared us for this new life stage. We are largely in unchartered territory, so how will we to navigate it?

It will be the life skills we have acquired, how we think about ourselves and what we think about the world around us that will give us a frame of reference for the way forward. In addition to our good health (if you have made that investment) we will need to be resilient, flexible and adaptable, because this will determine the quality of your life in this new life stage. The final frontier. Unchartered territory.

The question for you is: will this life stage be how you imagined it?

I enjoy travelling and have learnt that anticipation and planning are important. I first research about my destination, I talk to others who have been there and I dream about it.  The anticipation of what I will do, the weather, what I will see, eat and the places I want to go are rehearsed in my mind. But is not till I get there that I find out if it is anything like I imagined. Maybe things are like what imagined, maybe there are more choices when I get there than I thought, maybe it is not what I thought at all. If I am going to have a good time I will need to resilient, adaptable and flexible. Life has a way of throwing up curve balls but it also could be better than I imagined.

This last life stage could well be like this too. You can choose to stay close to what you know, remain safe and not engage with your imagination, or you could imagine the possibilities, anticipate and dream about what life after 50 could be like for you.

Will it be exactly like you imagined? Probably not. When you get there, circumstances are likely to be different. Life does from time to time throw a few curve balls at you. You cannot always anticipate these.

Victor Frankl, endured 3 years in a Nazi concentration camp and wrote a book called Man’s Search for Meaning. He chronicles his time in the concentration camps and attempts to make sense of his and others experiences. He concluded that the way in which we imagine the future affects our longevity and that meaning in life is to be found in every moment of living. That life never ceases to have meaning, even in suffering, and death. So, as you contemplate the next stage of our lives we must draw meaning and purpose from it.

Let me summarise. We are living longer and healthier lives. We are working longer because we feel healthier and are looking to find meaning and purpose.

As you contemplate the next stage of life, the key will be in discovering you ‘why’, or reason to live. This may mean a challenging shift from a life preoccupied with what you do, your role and position, to discovering a purpose, cause or belief that inspires you. I admit this can be a major challenge if we have largely defined our identity through what we do.

Its not over at 65: start creating your future

The shape and meaning of this new life stage beyond 50 is changing in ways we don’t yet fully understand. What we do know that we are redefining what it means to age and are doing this life stage differently to the previous generation. It is certainly different from the way my parents have done things. If you are like me, in your 50s, you are seeing a new norm unfolding. It is fast becoming the new normal.

Dare to dream.

Create your future in this new life stage.

Kerri Bainbridge

One half of the Anywhere Team NZ


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5 ways to understand the competition

If you are ever in a situation in your business where your revenue or profits falling year-on-year it’s really important to find out why that’s happening. You know, a common response to the question “why is your revenue fallen?” is “well it’s the economy you know it’s really tough out there” and my response to that would be “well are there any businesses out there in your industry who are actually doing quite well now?”. And what I’m looking for is what can we learn from that other people are doing and those other people of course could be your competitors.

I think it’s really important to do a periodical review of your competitors.  Find out what it is that they’re doing relative to what you’re doing and maybe pick up some tips and tricks as to what you could do differently or better, to grab some market share back.

So here are five ideas that you could implement to do exactly that.

First, of all ask your team because they’re closest to the coalface they’re dealing with customers customers who probably had sought to competitive as well as your business and they’ll be able to give you some feedback as to what they’re hearing in the marketplace

Secondly, grab some promotional material some brochures any other material he can get hold of from your competitors and see what they’re doing or go to their website see what they’re promoting right now make sure that you’re on the same page as them in what they’re doing.

Thirdly, ask customers and suppliers find out where you’re better but also ask them to be honest and tell them where you’re weaker than your competitors is.

Number four, analyze your strengths and weaknesses maybe you just do a brainstorm with your whole team and list out all of the strengths you have in your business and then all of the weaknesses you have as well and then pull together an action plan of the top three items that you’re going to change
and then..

Number five, of course is most important get an action plan together and then implement that plan your account doesn’t help you with this they can do some mystery shopping for you they can do some analysis work they can facilitate workshops they can pull some reports together to help you understand how your competitors are doing relative to your business with the goal of course of improving your revenue and your profitability.

Video: Courtesy of Panalitix Proprietory Ltd via the Taxman Ltd. Panalitix produce these wonderful short videos. To subscribe to the Elevate EMagazine produced by Panalitix email us at info@anywherebusinessnetwork.co.nz and put Subscribe to Elevate newsletter.Need more help?

What next?

If you are keen to work with other entrepeneurs, get into a different mindset, and learn the skills to make your buisness more profitable. Check out www.anywherebusinessnetwork.com

Kerri Bainbridge and Andrew Elphick

Anywhere Team NZ

Collaborate, Mindset, Learning

How to Plan for a Successful Year

Now that the New Year is here, it is the perfect time to set goals for your business and your personal life.
If you’ve had difficulty achieving your goals in the past, maybe it was because you tried to accomplish too much at once and were overwhelmed.
This year, use these goal-setting tips, and map out a successful step-by-step plan you can easily follow:
1. Focus on one or two main goals – Choose just one or two larger goals to pursue this year. This can be difficult, but narrowing your focus is essential and will allow you to better concentrate on whichever goal(s) you choose.
2. Create subgoals – After you’ve settled on your main goal(s) for the year, it’s time to break it down into monthly subgoals to make the larger objective more manageable. Think of the most important tasks you need to accomplish to reach your main goal, and assign those tasks to each month of the year. Segmenting the process this way will help you visualise what you need to do every month to stay on track.
3. Create microgoals – Make your monthly goals more manageable by breaking them into 4 (four) microgoals, which can be thought of as weekly goals. This will help you avoid the temptation to procrastinate and leave all your subgoal duties for the end of each month. You can also segment your weekly microgoals into daily tasks so that you’ll know each day what you need to do to stay on schedule.
Remember, the key to goal setting is staying organised. Take the time to understand what you need to do every month, week and day this year in order to reach your larger goals, and then get started. Good luck!

Additional Resources: You will find both these articles really worthwhile.
How to Set Goals That Are Motivating instead of frustrating: http://on.inc.com/2ioULIL
How to Actually Reach the Goals You Set: http://bit.ly/2iC8knq