Will 2018 finally be the year that you turn your pet project into an online success story? Sadly, for most women, this dream is less likely to become a reality. Research from UK bank NatWest found that women are a third less likely to start a business than men, with fear of failure cited as a major barrier.

So what’s stopping us?

What do I think?

I think its time, not willing to set aside to learn how to promote yourself and pretending your work will sell itself. It takes a good mindset that is dedicated to planning and making things happen. Caring that things are happening instead of burying yourself in “being busy”. Being busy is a vicious cycle. Try getting up an hour earlier.

I think people don’t take the time to learn about business planning and marketing, having a good accounting system, invoicing and cash management systems. You need to put time into learning about all aspects of business not just what you want to sell. Cash is king. Maybe you could learn this online, from your accountant or a business mentor.

I also think its lonely working on your own and some people like the flexibility of working for themselves but miss company and ideas other generate. Maybe you should be in business this year with others.

What do you think ? What stops you from becoming a success? Here are some more ideas 

 

Kerri Bainbridge

One half of the Anywhere Team NZ

www.anywherebusinessnetwork.co.nz